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Research Process
Step 1: The Survey
Step 2: Validation & Stability
Testing
Step 3: Data Analysis
Step 1: The Survey
Questionnaire Description
The questionnaire is comprised of 182 questions plus IEN demographic
information, which is collected and presented in the report. Each
respondent is assigned a unique identification number to ensure
confidentiality.
Administering the Survey
The questionnaires (written in English) are sent to the IEN panel
as well as new members who are invited to join the panel and participate
in the survey. For the 2002 report, panelists submitted 1225 questionnaires
and represented 335 firms.
Step 2: Validation & Stability Testing
Questionnaire data was validated using six tests to avoid using
misrepresentative data. Possible shortcomings include internal coherence,
missing responses, or systematic response patterns. Only questionnaires
that passed each of these tests were considered for the analysis.
The analyses presented are based on 1164 responses from 326 firms.
Step 3: Data Analysis
The data analysis tool is customized for this study to yield the
following determinants:
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Indicators of Corporate Competitive
Fitness |
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Overall Market Effectiveness
Capability (OMEC) Rating |
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Capability Ratings |
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The E-Business Rating |
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Variance Analysis
(published report only) |
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